Episode 3 // Di Coke - Compers, Contests, and getting lucky

Episode 3 // Di Coke - Compers, Contests, and getting lucky

[Get it on iTunes Now] 

Kirby and Claire welcome blogger and creative "comper" Di Coke to talk everything competitions and comping for bloggers. 

In this episode, we talk about...

  • How to turn a hobby into money
  • Turning your niche into valued expertise
  • Getting creative with your online revenue streams
  • What a ‘comper’ is and how they boost website traffic
  • How bloggers can sell the benefits of giveaways to brands
  • Tips for running effective giveaways on your blog
  • What advertising codes you should be following and terms you should display for giveaways

Woo-woo blogger challenge:

Think of something you want right now; a product you admire or need. Write to the brand, to tell them what you like about their product or range. Offer a review and competition on the blog. Be sure to talk about the benefits they can expect in terms of web and social media traffic so they can how their money (and cost of prize) will be spent.

Episode wisdom:

“Don't dismiss welcoming 'compers' to your website, your regular audience is not far behind them.”

“After having my son, I realised I was so successful at my hobby, I didn’t want to go back to work.”

“People are going to blogs because they want to see real faces. They want to believe what they’re reading. It’s a crazy world out there right now with ‘alternative facts’ online. ”

“A blogger hosted competition gives a lovely introduction to a brand or product to online audiences; it's often part review, part promotion.”

“A lot of what I do is about being happy, not making lots of money. I do it, so I can be around for my son after school every day.”

“I find it fascinating in the US that there’s a lot more positive attitudes about money from females compared to the UK. They're not afraid to charge decent prices or talk about it. I’d like to see more of that happening in the blogging community over here.”

“I think building mailing lists is really important for bloggers. If anything else happens to your audience on social networks, you still have contact details for your followers.”

Further reading:

Di Coke [website and blog]

Connect with Di on social FacebookInstagram, Twitter.

The ‘Nasubi’ story.

Connect with BA:

Social tag: #BAPodcast

Instagram: BlogAuthentic - Kirby Amour - BrightonMums

Twitter: BlogAuthentic - Kirby Amour - BrightonMums

Episode 2 // Vienda Maria - Manifesting Money

Episode 2 // Vienda Maria - Manifesting Money

[Get it on iTunes Now] 

Kirby and Claire welcome writer and creative coach Vienda Maria to reveal how she manifests money, how she helps clients and how bloggers can help themselves.

In this episode we talk about...

- What we mean by 'manifesting money' and how it helps bloggers.

- The approach and mindset for manifesting money.

- Creating a positive impact with a blog. 

- Journalling and connecting with your true self.

Woo-woo blogger challenge:

Sit down with a journal and write down the question at the top of the page, "How do I want to feel?" Ask that question in every area of your life; work, health, money, relationship, family. When you start writing out the answers to these questions, you will see where you are out of alignment and what needs to change. 

Episode wisdom:

“Getting clear on what my relationship with money is or was, was also the breakthrough to be to be able to change it and create a better relationship with it.”  

“We all are terrified we are going to be judged on our income, whether we're good humans and successful in our work. When we dig deeper we know this isn't reality, it's superficial.”

“[The judgement on our income] is one of the reasons we don't like to talk about money. Because a) we're afraid we're gonna piss people off if we're making too much money or b) we're afraid people are going to look down on us because we don't make enough money. Either way there's a huge fear.”

“When you're working as a blogger, there is this natural ebb and flow, feast or famine. You can have months where you can do great, then there's month where's you make only a little. Bloggers need to be prepared for that.”

“We have got to recognise the impact our work has, even if we're not being financially recognised.”

“Instead of feeling the need to 'create content', I'm just sharing what is happening with my life right now.”

“Learning to value yourself is probably the most challenging and rewarding thing a blogger and/ or business owner can do.”

“In order for our world to change, the economy to change, we have to change. We have to take charge of our lives. It's exciting, it's empowering and we can be the rulers of our world.”

Further reading:

Vienda Maria [website and blog]

The Heartful Biz Join Vienda's (One Time!) 2 day London Class 

Work with Vienda [mentoring for women and creative entrepreneurs]

Overcoming underearning (TM) by Barbara Stanny [reading recommendation]

Connect with Vienda on social FacebookInstagram

Connect with BA:

Social tag: #BAPodcast

Instagram: BlogAuthentic - Kirby AmourBrightonMums

Twitter: BlogAuthentic - Kirby AmourBrightonMums

Episode 1 // Intro

Episode 1 // Intro

[Get it on iTunes Now] 

Kirby and Claire kick off our podcast series by introducing Blog Authentic plus setting the scene for the show's mission and purpose.

In this episode we talk about...

- Blog Authentic and how the company came about.

- Our ethos for our blogger community and the industry. 

- Why we must talk more openly money to make more money.

- Our personal history with money and why transparency is important to BA.

- How bloggers can understand their value to brands. 

Crunchy woo-woo challenge:

Reflect on your relationship with money over the years and where you would like to be. Do you know what hourly rate you want to earn? Have a look at what you're spending your time on, what you get paid and average out the hours to get a proper idea of your hourly rate. It may surprise you! 

Episode wisdom:

“We help our community of bloggers to understand their value within the industry.”  

“Blog Authentic support bloggers to grow their careers professionally. Our community will change the industry from the inside out.”

“Blog Authentic don’t think it’s fair that the content creators aren’t getting a fair slice of the campaign budget.”

“Bloggers must remember that the communities they have spent time building, with high level, good quality engagement are extremely valuable to brands.”

“If we are having open discussions about money, then the topic becomes less taboo and we can make the changes to our earnings.”

“The BA Certification is about bringing standards to the industry but self-regulated standards, where bloggers and brands decide together what is best practice.”

“Our podcast aims to inspire bloggers to believe in their worth and pitch confidently to brands on projects.”

“The best piece of advice I was ever given was by my grandmother, who lived through WW2. - Bluff your way into a job and just learn quickly.”

“It’s the most amazing feeling when someone buys your creative ideas. It’s a real buzz.”

“We need to move away from the idea that money gives us status and start measuring our worth with what we achieve with our work or families.”

“When we telephoned our blogger community, some were surprised as no outreach people had ever called them before.”

“Bloggers who work with brands are service providers and should therefore be treated professionally.”

Further reading:

Convertkit's State of the Blogging Industry Report [helpful for understanding your value as a blogger]

BlogLovin' Global Power of Influencers Report [essential reading for brands to understand how to work with influencers]

Kirby Amour blog [Kirby's blogging voice]

Sailing Soon blog [Kirby's YouTube]

BrightonMums blog [Claire's blogging voice]

Connect with us:

Social tag: #BAPodcast

Instagram: BlogAuthentic - Kirby AmourBrightonMums

Twitter: BlogAuthentic - Kirby AmourBrightonMums